let's talk about five tips on how to create your brand from scratch.
Five tips to create your brand from scratch
1. Pick a name that’s easy to remember and easy to spell
Tip number one pick a name that's easy to remember and easy to spell don't over complicate it you want people to remember your brand when they need the products or services that you sell you want it to be a memorable name that they won't most easily forget but then also you want it to be easy to spell a lot of people will just try to type your name to find you on social so you don't want it to be super complicated so that it's simple for them to remember you and find you when they need you.
2. Consider a name with a deeper meaning
if you brand yourself that way it's gonna have a deeper meaning it's going to be more memorable when somebody asks you about your name and where you came up with it you'll have a cool inspiring story to share but also you'll never want to change your name because your name has a deeper meaning if your name doesn't really have a meaning you're going to see another name at some point you're going to be like i wish i had that name and you're going to want to maybe change your brand name and rebrand but if you have a name with a deeper meaning that won't happen so what is that for you and your brand think about that because that's going to be a game changer.
3. Make sure the domain and social profiles are available
Tip number three is once you've determined what your name is make sure that the domain name is available and also the social media handle if they're not then maybe make a slight tweak to your name just add something to it anything you can do to make it so that you have the availability of the domain and the social profile some examples of just making your name unique might be like for landings group or mad wire marketing or marketing 360 platform just adding that extra word at the end like group or marketing platform will oftentimes make your name unique tip number five is to find some logo design inspiration and try to find four or five that you really like you like the style you like the concepts you like everything about it find four or five save those because that's what you'll use to inspire the design of your logo tip number six is to design your logo so based on the inspiration from.
4. Trademark your name to protect your brand.
Tip number four is to trademark your name protect your brand protect your ip if you don't know where to start just go to legalzoom.com i'm sure that's a great place to start and i'll take you right down a funnel to get that done or just reach out to any business attorney to help you out.
5. Design website, social media, email campaigns etc. based on the killer brand you selected.
Tip five last tip once your branding is all laid in you have a good foundation get after it design your website create your ad concepts create videos and swag and signage and print materials and business cards and everything in between based on the inspiration of the brand that you just created you're gonna love it and so will your customers
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Business